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Contenu de l'offre X-OG Europe BD & Sales Marketing Manager chez Accenture
Paris (75)
We are a team of professional marketers focused exclusively on helping Accenture’s business teams win more work. We do this by applying innovative, differentiating strategies and creative tactics designed to capture the client’s imagination. We create experiences designed to help client stakeholders imagine the art of the possible, and to envision Accenture as being the partner to help them achieve their goals.
This Role:
The Sales Pursuit Marketing Manager will be responsible for creating the marketing strategy and differentiated messaging for key sales opportunities across clients in Europe with specific concentration across Germany and/or France. This individual will work closely with stakeholders in sales and industry to identify Accenture’s competitive positioning, win themes, and overarching messaging for both sole source opportunities and RFP responses. This individual will excel at storytelling; taking complex business solutions and developing easy-to-understand stories that showcase the clients’ business challenge and Accenture’s capabilities in simple and relatable language.
Responsibilities include:
Design deal-specific Marketing strategy and tactics to provide bid support, infusing innovation, industry and functional expertise
Facilitate messaging sessions with sales team
Take the complex and make it simple, creating client-focused messages that drive differentiation
Create compelling stories that bring together the clients’ challenge, industry context, Accenture recommendation, and client value proposition into an easily understood and memorable narration
Position Accenture in the New and develop/implement creative ways to tell the Accenture story
Collaborate with internal and external agency partners to deliver
Bachelor's degree or 4-year equivalent.
Preferred: Degree in Marketing
Marketing
Proven experience in storytelling
Proven experience in Marketing strategy development and planning
Proven experience in message and sales campaign development
Strong written, content development and oral communication skills
Ability to develop and apply creative and innovative solutions to complex issues
Leadership
Ability to present and sell an idea to both internal and external audiences
Ability to influence executives within Marketing & Communications through relationship building and executive-level presence
Business Operations
Resourceful and able to move forward with ambiguity
Ability to multi-task and work quickly and effectively under pressure
Ability to manage projects under tight deadline