Digital Marketing Manager

Contenu de l'offre Digital Marketing Manager chez Alkemics

Paris (75)

Alkemics connects brands and retailers to help them market & sell their products everywhere, driving business growth, by allowing them to collect, enrich, and share product data across the retail ecosystem.
Our mission is to connect every brand with every retailer in the world. Our platform streamlines the management of digital product content (i.e., packaging, ingredients, visuals, promotions, rich media), extracts structured metadata for optimal quality and usability, and automates delivery to retail partners and third party service providers.

Founded in 2011, and backed by world renowned investors (Index Ventures, Serena Capital, Cathay Innovation, Partech Ventures, among others), Alkemics consists of 80+ talented employees, and has offices in the very heart of Paris.

Our startup culture allows for very flat hierarchy, and for everyone, regardless of seniority, to have a big impact. We are looking to continue building a kickass team, so if you're looking for a new challenge, give us a sign!

At Alkemics every day is different and your mission will include:

Our ideal Digital Marketing Manager will be essential in handling the entire inbound marketing strategy at Alkemics, with the goal of addressing a few targeted accounts and converting numerous freemium users to premium customers.

You will own the full cycle of: generating leads, coordinating the marketing & inside/field sales processes, and turning all content assets into business arguments and marketing campaigns in order to help drive Alkemics to exponential growth.

More precisely, you will:

Define the digital marketing strategy, with the support of our VP Marketing Work on SEO/SEA topics Orchestrate the whole cycle, from content creation to closing, with the Sales Teams Design and manage an ABM strategy, hand in hand with the Sales Team Launch campaigns on new markets in order to expand Alkemics’ presence in France and internationally Contribute to Alkemics’ website positioning and evolution Focus on generating leads and revenue, while ensuring effective tracking of campaigns Help take our Hubspot usage to the next level Leverage social networks to enhance campaign performance and nurture current prospects

Requirements

What we are looking for in you:

You are a Hubspot and its CRM integration (ideally Salesforce) know-it-all SEO/SEA expertise Excellent writing skills and a creative mindset Business-savvy and can quickly understand business objectives and challenges Excellent time management skills, and comfortable organising projects 4-7 years of Marketing experience, looking for an impactful startup experience Able to keep cool and comfortable with a changing environment You like numbers, and are very analytical (you find conversion metrics sexy) Strong understanding of the fundamentals of content marketing Knowledge of the retail industry would be very appreciated Transparent by nature, with a can do attitude (just in case you didn’t catch it above!) You have lots of energy, and get excited by being a revenue champion for Alkemics Fluent in French

Benefits

What you’ll get from us:

A true startup experience in one of the fastest growing startup in Paris: no bureaucracy and daily successes that have a real impact on the business You will participate to the team's growth and the revolution of the CPG industry A fast-learning curve with growing responsibilities Working with dynamic, smart and passionate people Extras: weekly sport sessions, meditation, hackathons, team offsites, lunch sessions