Senior Channel Marketing Manager France

Contenu de l'offre Senior Channel Marketing Manager France chez Amazon EU SARL (FR)

Paris (75) Basic Qualifications
The successful candidate will demonstrate:
Excellent understanding of consumer product marketing strategies especially in the off-line retail and high-technology space Track record of success in multi-party marketing partnerships and extensive experience working with consumer electronics retailers Ability to understand complex product attributes and relate their benefits into culturally relevant, channel-appropriate communications Ability to execute methodically High attention to detail including precise and effective communications and proven ability to manage multiple, competing priorities simultaneously Proven success in delivering results in a fast-paced and dynamic business environment Experience in consumer marketing such as channel marketing, retail marketing, product marketing, merchandising, or advertising Bachelor's degree is required Demonstrated success in data intensive quantitative analysis and recommendations; ability to use hard data and metrics to back up program recommendations and results Experience in UK or French markets. Fluent in English or French
Channel Marketing Manager, Amazon Devices

Do you want to work in one of the fastest growing and most innovative businesses at Amazon? Amazon Devices is seeking a hands-on and customer-obsessed seasoned marketing professional responsible for developing an end-to-end customer engagement plan. Through deep insight into the UK and FR consumer, you will be responsible for working with both internal teams and third parties to build awareness, drive customers to stores and deliver a best-in-class customer experience for Amazon devices and services.

You will be will work closely with local marketing, sales and account teams to develop high impact marketing communications, deliver break-through in-store experiences, and create rigorous analytical processes to measure their efficacy while optimizing the overall budget.

Responsibilities:

Own marketing plans for the BLINK category Delivery of campaign and launch plans of Amazon devices and services through UK and FR offline partners. Successfully execute marketing activities, permanent and temporary display fixtures, retailer website strategy or training plans in order to drive category growth. Ensure all account and marketing plans are delivered on plan, on budget and achieving desired objectives. Execute and ensure tracking to plan of Joint Business Plan pillars, resulting in delivery of JBP and Op2 volume targets. Develop and strengthen contacts with account contacts and agencies to deliver plans. Execute MDF (Marketing Development Fund) and OPEX budgets and tracking for UK and FR accounts. Successfully plan, execute and track spends in line with budget forecasts, delivering upon financial tracking and reporting requirements. Develop strong review and tracking mechanisms to continually trial, learn and roll out learnings into new plans. Establish benchmark, then continually improve efficiency and effectiveness of plans. Execute end-to-end launch plans for new products into the UK and FR retail marketplace across all existing and new Amazon device product categories. Successfully plan and roll out any new business accounts, ensuring efficiency and effectiveness of activation plans in line with volume aspirations. Deliver an engaging and consistent CX across UK and FR retail stores and retailer.com, taking into account local differences and nuances. Understand the detail behind UK and FR retailers within the business, ensuring all tactical nuances are understood and championed within the business (i.e. capabilities, turnaround times, limitations)
Preferred Qualifications
MBA preferred Management experience High-technology consumer products marketing