Marketing Manager - CDD H/F

Contenu de l'offre Marketing Manager - CDD H/F chez Deliveroo

Deliveroo recherche …
Who are they?
Lorsque Will Shu, le CEO et fondateur de Deliveroo, a déménagé à Londres en 2013, il a découvert une ville foisonnant de très bons restaurants. Mais à sa grande surprise, peu d'entre eux proposaient de livrer leurs plats. Dès lors, il s'est donné pour mission de faire venir la cuisine des meilleures pépites de quartier directement chez les gens.

En offrant aux restaurateurs un canal de vente supplémentaire, et l'opportunité de faire progresser leur chiffre d'affaires, Deliveroo joue un rôle économique majeur au sein de l'écosystème de la restauration en France.

Aujourd'hui, Deliveroo collabore avec 160 000 restaurants et 180 000 livreurs sur 11 marchés géographiques, afin de proposer la meilleure expérience de livraison de repas et de courses d'épicerie au monde.

Deliveroo est présent sur 11 marchés : Australie, Belgique, Emirats arabes unis, Espagne, France, Hong Kong, Irlande, Italie, Koweït, Pays-Bas, Royaume-Uni, Singapour.

Présent en France, son deuxième marché mondial, depuis 2015, Deliveroo travaille aujourd'hui avec plus de 26 000 restaurants et commerces partenaires, et offre une opportunité d'activité flexible et bien rémunérée à 22 000 livreurs partenaires qui nous font confiance. Deliveroo continue depuis ses débuts de grandir géographiquement et d'innover : développement d'une offre d'épicerie, créations de sites Editions dédiés à la livraison de plats par de grandes marques exclusives, services technologiques innovants pour les restaurateurs, etc

We're looking for a Marketing Manager to join our Marketing team, reporting into the Head of National Marketing Activations. This is a fixed term contract due to maternity leave.

Missions :

Plan the national promotion agenda
- You will work hand in hand with central teams in the UK to articulate experimentation programs to deepen our understanding of promos and the role they play, ensuring systematic analysis of effectiveness of different offers, and making sure that the experimentation agenda matches our local market strategic priorities
- You will coordinate with the rest of the marketing team to ensure a consistent campaign framework, making sure that national campaigns calendar is consistent with other marketing campaigns (eg : local, grocery)
- You will perform regular competitive benchmarking on offers/discounts/merchandising, in order to identify key opportunities & recommend changes to Deliveroo's promotions strategies

Execute national marketing campaigns
- You will adapt centrally-owned campaigns to the French market, working closely with central teams
- You will frame & execute local marketing campaigns relative to national strategic initiatives to drive recruitment & retention, working with some of our strategic partners
- You will collaborate with Loyalty, CRM, Restaurant marketing and Central Promotions teams to ensure the best execution
- You will report on success metrics, building learnings for future campaigns

Requirements
- 3-5 years work experience, ideally in strategy/consulting and/or marketing with relevant operational experience in the promotional strategy
- Strong analytical skills and financial acumen
- Excellent project management and communication skills, experience in managing multiple stakeholders and working in multi-functional teams
- Can-do, problem-solving attitude, with a bias towards action
- Ability to think about the picture whilst digging deep into the details
- Comfortable with fast-changing organisations
- Fluent in English

Life at Deliveroo

We are a growing team, with a very large impact, seeking to answer some of the most interesting questions out there(e)We move fast, we're always looking for new ideas and we're very transparent about the decisions we make and why we make them(e)No solution is owned by a particular team, which means the scope for growth and personal impact is enormous.