Field Marketing Manager - Toulouse Campus Specialist

Contenu de l'offre Field Marketing Manager - Toulouse Campus Specialist chez Elyps

Toulouse (31) Who we are elyps is an invite-only fintech super app combining a neobank with a lifestyle marketplace, gathering a community of users caring about global warming. All elyps customers are shareholders, for free.
Our History Early 2017, when he discovered blockchain technology, Vincent decided to leave San Francisco to return to Europe to create elyps. After having met the Belgian financial authorities in late 2017 to create a new kind of bank, Mat, a Mobile & Fintech specialist joined Vincent to found elyps. After 30 months of fury, elyps is ready to launch!
Our Mission Have a positive climate impact by influencing daily actions through behavioral and transactional data.
Manifesto Just focus on users interest Consider users as important as you Do everything impossible to save time and improve the lifestyle of our users Offer free equity to users to install an unwavering trust Gather our community around a common mission Influence global warming reduction Decentralisation is the new freedom 10 times better is not enough High motivation and overdelivery are essential
The Opportunity You are the champion of your region. You spend your days on the front lines on campus recruiting and motivating your troops and encouraging our Students Brand Managers. You organize and manage events with your teams to exceed your objectives. You give wings to our users by inviting them and making them discover elyps. A job where you sit at your desk every day is not for you. You would much rather be at the scene to implement the strategies that you have developed. As Field Marketing Manager you design the local face of elyps in your area and align it with our national and global strategies. You are responsible for creating and implementing marketing initiatives in the main areas of our marketing mix, using new channels and taking the needs and peculiarities of your region into account. In order to attract local consumers, you build strong online and offline networks and work together with opinion leaders and important influencers, for example.

What you will be doing

You will conquer campuses in your region You will build and manage a team of Student Brand Managers within the campus to be our ambassadors on field. You will conduct the entire sales cycle : prospection, acquisition and retention You will set up and deploy a strategy so that students use elyps and can pay everywhere with our super app. You will get the great opportunity to be responsible for our growth in your region by driving the business development strategy from the B2C side and potential partnerships coming along the way. You will represent Elyps as a brand ambassador, with a comprehensive understanding of our product offering.

What you need to be successful

Strategic focus and brand priorities What is important - and what can wait? It is your responsibility to set the right priorities and thus develop the optimal strategy to best carry the elyps philosophy into your region. You ensure that we understand the needs of our consumers and thus lay the foundation for local idea generation and implementation. With your creative marketing minimum, you are constantly looking for new ideas and programs that strengthen our external image and help in close cooperation with the marketing specialists to increase understanding of product functionality at the local level. As the mouthpiece of your region, you pass on the knowledge you have gained about consumers and our competition to the national team. In close cooperation with the regional sales team, you develop the annual business plan for your region and implement it independently. You always keep an eye on the priorities and the overarching elyps philosophy. Tailor-made for the respective consumer occasions, you develop suitable communication strategies and strengthen the campaigns in order to activate the right, big moments in the region and increase our relevance.
Your perfect team You can identify perfectly with our values and act as a role model to inspire and motivate your team with our philosophy. With your expertise in recruiting, hiring and training, you manage to put together the perfect team of field marketing specialists and manage them. You will then pass these skills on to your team so that they can optimally select and train their own teams of students. You have an eye for the talents and potentials in your team and manage to optimally promote and develop them through continuous support. You set the goals for your colleagues so that their performance is objectively traceable, support them in achieving the agreed results and are then responsible for their performance evaluation.
Activate the "Local Pride" Every local consumer and media landscape has its own needs and peculiarities. You have the right feeling for this and support local key events and initiatives that focus on participation. Every contact with our brand becomes an unforgettable experience thanks to your first-class planning, execution and your attention to detail. In all of this, you always keep an eye on consumers and the brand and ensure that we reach our target group online in the most effective way. Not only at our own but also at selected third-party events, you increase the visibility of our brand and determine the ideal level of brand support and branding so that elyps shows the optimal presence in all relevant scenes. This is where your networking talent is needed: You build sustainable relationships with the most important players in the region. You work with opinion leaders, various media and local authorities, as well as with entrepreneurs and start-up communities and always manage to keep an overview.
Marketing innovations Standstill is a foreign word for you. You are always on the move, keep up with the times and understand the latest trends. It is particularly important to you to be close to the consumer, which is why you can easily make contacts in a wide variety of scenes. You involve the local student marketing team in the brainstorming process on the spot and are close to campus life with them to track down digitally and socially motivated consumer trends and integrate them into your strategies. You also think outside the box and create new, innovative ideas to bring the brand to life. You make sure that digital and social media are at the center of every field marketing activity.

Your Experience

You already have demonstrable experience in marketing, ideally in the sports, event or culture area. Your heart beats especially for field marketing. You have also gained extensive experience in people management and have acquired expertise in hiring, training and motivating team leadership. Ideally, you have already worked with commercial teams in sales or trade marketing. You know how to negotiate and manage budgets. You are strong in networking - with your excellent communication skills you can inspire people and open doors. As a multi-tasking talent, you keep many balls in the air at the same time and can effortlessly work with different personalities from different fields. You are a real leader and a talent when it comes to organise and manage an event. You have a good understanding of current consumer trends and insights in the tech, sports and culture area in your region. You are a real marketing talent with a deep understanding of brand and a spirit of innovation in your blood. You like to implement your ideas proactively and quickly. Thanks to your talent for communication, it is easy for you to hold presentations in front of an audience and to adapt to your audience again and again.
Successfully completed studies in marketing, business administration, event management or similar You are a native French/Dutch speaker. Fluent in written and spoken English. Travel up to: 80%

Compensation & Benefits

Package : 80,000 € - 120,000 € Our gross salary range for the role is 40,000 € - 60,000 € per annum depending on experience Stock Options: We double your gross salary with stock options Biannual equity bonuses The latest Apple MacBook and 27' screen with comfort view Roll with a free elyps Premium subscription 1 day of remote work per week 5 to 10 days off in addition to the statutory holidays Pension plan Private Health Insurance Relocation package and visa sponsorship for international talents (we already have 8+ nationalities) Additional employee benefits coming soon

Hiring Process

Video-call interview with our talent acquisition manager (30 min approx.) Video-call interview with your future manager (45 min. approx.) A home-task / Business case challenge to evaluate your hard skills Onsite interviews with future team members (1:30 hours approx.) Meeting with Founders Offer follows within 48 hours Thank you for considering to join elyps. We cannot wait to learn more about you!
elyps has a growing-team working behind the scene with an extensive experience in financial services and the expertise of successfully dealing with the pains of scaling high-growth tech products.
You will be working in a fast-paced environment with talented and ambitious people, all passionate in taking part of building a game-changing company that impacts positively on people’s lives. We are devoted to build a diverse work environment where our employees are motivated and proud every single day.