Come onboard and help craft how real world games are positioned and presented to the world. As an APAC Product Marketing Manager, you will help build and drive product marketing strategies for Niantic's real world Augmented Reality mobile games in APAC. Part creative, part analytical, this role will require your strategic and tactical skills to help launch and run campaigns, increase retention, and build user happiness in our quest to get the world exploring more with our games. Niantic's games are distinct from typical casual mobile games, and so is our marketing strategy. During your time here, you'll work closely together with a team of hardworking and passionate marketers to conceptualize and execute impactful campaigns, lead the regional marketing strategy for global franchises, and work with executives and key business partners. And, most significant, you'll have tons of fun.
This position is responsible for planning and executing marketing activities to grow players of all Niantic games, focusing primarily on Pokémon GO, and in APAC, focusing primarily in Japan. This role is not eligible for immigration sponsorship.
Niantic is the world's leading AR technology company, sparking creative and engaging journeys in the real world. Our products inspire outdoor exploration, exercise, and social interaction.
Originally formed at Google in 2011, we became an independent company in 2015 with a strong group of investors including Nintendo, The Pokémon Company, and Alsop Louie Partners. Our current titles include pioneering global-control game Ingress, record-breaking AR game Pokémon GO, and recently released third title, Harry Potter: Wizards Unite.
Niantic is an Equal Opportunity employer. We believe that cultivating a workplace where our people are supported and included is essential to creating great products our community will love. Our mission emphasizes seeking and hiring diverse voices, including those who are traditionally underrepresented in the technology industry, and we consider this to be one of the most important values we hold close.
We're a hard-working, fun, and exciting group who value intellectual curiosity and a passion for problem-solving! We have growing offices located in San Francisco, Sunnyvale, Bellevue, Los Angeles, Tokyo, Hamburg, and Zurich.
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