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Contenu de l'offre Digital Marketing Manager chez Veeva Systems


Digital Marketing Manager



Veeva is a mission-driven organization that aspires to help our customers in Life Sciences and Regulated industries bring their products to market, faster. We are shaped by our values: Do the Right Thing, Customer Success, Employee Success, and Speed. Our teams develop transformative cloud software, services, consulting, and data to make our customers more efficient and effective in everything they do. Veeva is a work anywhere company. You can work at home, at a customer site, or in an office on any given day. As a Public Benefit Corporation, you will also work for a company focused on making a positive impact on its customers, employees, and communities.
The Role
Veeva is looking for a Digital Marketing Manager to become an integral member of Veeva’s digital marketing team. You will be responsible for driving and optimizing Veeva’s digital marketing strategy.
The right candidate for this position is a creative problem solver with a passion for digital and is looking to grow their career by being a hands-on contributor driving digital content production, campaigns, insights, and strategy.
This is a full-time position that will report to the Sr. Director of Digital.


What You'll Do



Manage and execute content updates on Veeva.com
Project manage digital projects from initial intake and requirements scoping through
development, signoff, QA, and launch insuring projects are delivered on time and to spec
Manage the digital marketing intake queue and provide visibility to the marketing organization on status of active projects
Manage and execute our SEO content program across our digital properties
Benchmark SEO strategy effectiveness (changes to rankings, traffic, conversions), derive insights, develop recommendations, and make decisions based on data
Experience in setting up and optimizing LinkedIn and Google Ads campaigns
Measure and report performance of the site and digital marketing campaigns
Optimize online response and conversion rates via landing page optimization, testing, and behavioral targeting
Provide the first level of QA for Veeva.com for site quality and consistency



Requirements



5+ years experience in a B2B, SAAS or Cloud company
Proven track record of managing digital content for a corporate website, optimizing SEO results using tools like SEMRush, Moz, ScreamingFog, or other tools
Use Google Analytics to optimize digital ad campaigns
Self-motivated, with good communication, interpersonal, and teamwork
Manage multiple projects independently while maintaining deliverables, timelines, and next steps
Able to thrive and deliver in an agile fast-paced, high-growth environment
BS or BA in marketing, design or similar degree preferred



Nice to Have



Working Knowledge of HTML/CSS
Prior experience with A/B testing and conversion rate optimization
Prior experience with working for an enterprise B2B software company
Prior experience with Wordpress a plus
Prior experience managing agencies
Web design including creation and editing of digital assets that are optimized for the web using tools like Adobe Photoshop/Illustrator
Working knowledge of marketing automation platforms (Pardot/Marketo/Eloqua) and CRMs (SFDC)
Prior experience with Google tag manager and google analytics



Perks & Benefits



Allocations for continuous learning & development
Annual L&D and fitness/wellness budget 



#RemoteFrance
Veeva’s headquarters is located in the San Francisco Bay Area with offices in more than 15 countries around the world.
Veeva is committed to fostering a culture of inclusion and growing a diverse workforce. Diversity makes us stronger. It comes in many forms. Gender, race, ethnicity, religion, politics, sexual orientation, age, disability and life experience shape us all into unique individuals. We value people for the individuals they are and the contributions they can bring to our teams.

France - Paris /
Marketing – 503-Mktg Corp /
Full-Time
Cpf final 4
Publicité

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