Inbound Marketing Manager

Contenu de l'offre Inbound Marketing Manager chez Alkemics

Alkemics connects brands and retailers to help them market & sell their products everywhere, driving business growth, by allowing them to collect, enrich, and share product data across the retail ecosystem.

Our mission is to connect every brand with every retailer in the world. Our platform streamlines the management of digital product content (i.e., packaging, ingredients, visuals, promotions, rich media), extracts structured metadata for optimal quality and usability, and automates delivery to retail partners and third party service providers.

Founded in 2011, and backed by world renowned investors (Index Ventures, Serena Capital, Cathay Innovation, Partech Ventures, among others), Alkemics consists of 70+ talented employees, and has offices in the very heart of Paris.

Our startup culture allows for very flat hierarchy, and for everyone, regardless of seniority, to have a big impact. We are looking to continue building a kickass team, so if you're looking for a new challenge, give us a sign!

Our ideal Inbound Marketing Manager will be essential in handling the entire inbound marketing strategy at Alkemics, in order to convert freemium users to premium customers. You will own the full cycle of: generating leads, coordinating the marketing & inside sales processes, and turning all content assets into business arguments and marketing campaigns, in order to help drive Alkemics to exponential growth.

More precisely, you will:

Define the inbound marketing strategy, with support from the Marketing Director Work on SEO/SEA topics Orchestrate the whole cycle, from content creation to closing with the Inside Sales Team Help take our Hubspot usage to the next level Drive social marketing efforts Focus on generating leads and revenue Leverage social networks to enhance campaign performance and nurture current prospects

Requirements

Your are a Hubspot know-it-all SEO/SEA expertise Excellent writing skills and a creative mindset Business-savvy and can quickly understand business objectives and challenges Excellent time management skills, and comfortable organising projects 4-7 years of Marketing experience, looking for an impactful startup experience Able to keep cool and comfortable with a changing environment You like numbers, and are very analytical (you find conversion metrics sexy) Strong understanding of the fundamentals of content marketing Transparent by nature, with a can do attitude (just in case you didn’t catch it above!) You have lots of energy, and get excited by being a revenue champion for Alkeimcs Fluent in French

Benefits

A true startup experience in one of the fastest growing startup in Paris: no bureaucracy and daily successes that have a real impact on the business You will participate to the team's growth and the revolution of the CPG industry A fast-learning curve with growing responsibilities Working with dynamic, smart and passionate people Extras: weekly sport sessions, meditation, hackathons, team offsites, lunch sessions