Mais vous pouvez faire une recherche parmi nos nouvelles offres 😉


Consultez nos dernières offres similaires


Contenu de l'offre Brand Manager France chez BOS Brands

ROLE DESCRIPTION

BOS is looking for a BRAND MANAGER- France to join our team.


Your main objective of this role will be todeliver the Strategy (long and short term) for BOS Ice Tea in France and provide brand leadership of a local vision that beds BOS authentically into culture and capitalizes the Rooibos space to anchor the brand.


PRIMARY ROLES AND RESPONSIBILITIES

1. Responsible for Long and Short term Marketing Strategy of BOS in France.

Work closely with Global BOS Marketing Director to develop and communicate distinct localized brand strategy for portfolio of BOS Ice Tea. Ensure relevance to local market and consistency globally.

2. Responsible for Marketing planning, briefing, developing and execution, communication strategy, brand and field strategies

Identify opportunities and strategies to win Create the French marketing plan & budget with input and guidance from BOS Global Marketing Director and the Country Managing Director to optimize budgets and impact in market

3. Influence and inspire with clear vision and ambition marketing team, commercial team and key stakeholders to maximize business opportunities and synergies

Make the bridge between the global marketing direction and the French business unit Actively participate to the building and execution of the french business plan and strategy Collaborate closely with the whole French team

4.Lead the local brand positioning and tools through thinking, execution and implementation to secure the delivery of the plan and the long term brand evolution

Responsible for the holistic positioning of BOS in market across all consumer and trade touch-points; Continually assess brand positioning and execution and with the support of the Global Marketing Director develop and execute plans to build and strengthen

5. Lead the innovation Agenda for BOS in France as well as some European Projects

Develop the Innovation strategy and NPD Pipeline for BOS in France. Lead the innovation process from concept to end In Market launch and post launch analysis

6. Identify the consumer, shopper and buyer need and develop strategies and plans with clear goals to target them

7. Responsible for understanding and evaluating the effectiveness of the marketing activities as well as the panel and consumer data

8. Team Management and Leadership.

Manage external Agencies Lead, inspire, motivate and manage BOS Field Marketing team (1 employees) to maximize their individual performance and the overall performance of the business. Report to the global marketing director with a dotted line to the regional leader

EXPERIENCE AND ATTRIBUTES REQUIRED

>3years’ experience in beverages or FMCG market in a Brand Marketing position Ability to move from strategy to tactics Must have an undergraduate degree or diploma in Marketing. Post graduate degree ideal. Effective verbal and written communication skills Enthusiastic team member with the interpersonal skills to build and nurture relationships with a variety of internal and external stakeholders Commercially-minded making decisions with positive real-world impact Strong prioritization and time-management skills Can do attitude

SKILLS

Marketing Process and Rigor Analytical Creativity Results Driven Flexibility and Adaptability Solutions orientated, with an ability to approach problems logically and with structured thinking Presentation Skills MS Office proficiency

Cpf final 4
Publicité

Inscrivez-vous pour accéder à l'annonce

Pour visualiser l’annonce dans son intégralité puis postuler, merci de bien vouloir remplir le formulaire !
N'oubliez pas de confirmer votre adresse email pour accèder à l'ensemble de nos fonctionnalités :)
Anim form Déjà inscrit ? Connectez-vous

Inscrivez-vous pour accéder à l'annonce

Brand Manager France
Logo 02new
Logo 02new

1er Site de recherche d'emplois dédié aux professionnels du marketing de la communication et du digital, Jobibou.com a pour objectif de vous offrir le meilleur outil de recherche pour vous accompagner, au mieux, dans votre démarche de recherche d'emploi

Logo 02new

Félicitations

Votre compte a bien été créé! Vous pouvez désormais accéder à nos incroyables annonces d'emploi digital.
N'oubliez pas de confirmer votre adresse email pour accéder à l'ensemble de nos fonctionnalités :)