Kayrros is currently recruiting for its Paris office, a Marketing Manager M/F (CDI)
Reporting to the VP Corporate Marketing who is based in our London office, you will be based in Paris and responsible for the formulation, implementation and execution of marketing strategies to deliver commercial & strategic goals.
Your main responsibilities are:
Insight & Strategy:
Develop marketing strategies based on commercial and customer insight to achieve revenue and strategic goals for product portfolio Utilize analytical tools to inform and identify the best channel mix and utilization to achieve commercial and strategic goals Work with internal partners to utilize customer insight to develop the best possible value proposition, messaging and content to drive campaigns Work with sales partners to develop an integrated sales & marketing approach to drive high quality leads to achieve sales goals Lead the development, utilizing internal and external resources, of the best possible approaches to SEO/SEM as well as the highest performing web sitesCampaign Management & Execution:
Deliver marketing campaigns - on time, to budget Effectively manage all internal & external stakeholders/partners to deliver campaigns Optimize campaign CPA and ROI and continually review campaign key metrics to enhance or leverage opportunities Act as a partner and lead initiatives amongst the wider product teamProfile
For this position, we are looking for a candidate with at least 3-5 years of experience in Marketing, with direct experience in B2B.
Your previous experience included:
Delivering demand generation campaigns Marketing automation and database driven marketing (Hubspot, Pardot etc) Using high level of content to drive actions Experience in deriving, analyzing and utilizing customer insight Project and time management skillsA market/business intelligence products or SaaS experience would be beneficial as would any experience in financial markets.
You have an excellent command of English.
Recruitment process
A first phone interview An onsite interview with the with the VP Corporate marketing and the Talent Manager Final interviews with other members of the teamsType d'emploi : Temps plein, CDI
Expérience:
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