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Power Dot

Paris 8e 16/05/2022
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The Company

Power Dot is a Tech and Infra scale-up, both a charge point operator for electric vehicles and an investment fund. We deploy and operate turnkey EVC stations for retail spaces without any cost nor investment for them. We then generate revenue through the usage of our chargers, like a telco or a highway operator would do.

Power Dot kicked off in 2018 in Portugal and rapidly became the 3rd largest network of the country. On the back of this success, we expanded to France mid 2020 (and later Spain and Poland) where we signed a partnership with Uber and secured close to 500 B2B contracts with hundreds of retailers, restaurants, and asset managers. Our unique and disruptive model is enjoying enormous traction in France and neighboring countries. We are looking for a Marketing Manager to further drive our growth.
This is a unique opportunity to join a very fast-growing company with an equally fast-growing team across Portugal, France, Spain and Poland. Our team is composed of well-rounded diverse individuals with backgrounds ranging from McKinsey, UBS Investment Bank, Oliver Wyman or Burger King to people who were responsible for scaling Uber, Glovo and Lime at their earliest stages.
We are at a hugely exciting phase of our development. Our Paris offices are in the heart of the 9th arrondissement, in the La Fayette WeWork, classified as a French Historic Monument, and equipped with a gym (boxing, cross-fit, cycling…), showers and a large rooftop terrace. This position will be based in Paris and remote working is authorized.

Responsibilities

The Acquisition Manager will work closely with our Head of Growth and will play a key role in helping us define our marketing strategy, by owning, developing and influencing Power Dot’s marketing approach and set up campaigns, programs and tactics to drive our business in our various markets to the next level.

Through the lens of our culture and values, the Acquisition Manager will further contribute to capture the attention of future Partners. We therefore expect our Acquisition Manager to have a passion for Power Dot’s culture of ownership, fast execution and overachievement.

The Acquisition Manager will have a dynamic day-to-day life characterized by a multiplicity of functions of the greatest importance at the HQ level:
Digital Marketing* Plan, execute and test digital marketing campaigns across the following paid media channels (LinkedIn, Facebook, Google Ads, etc) Manage SEO Track and report on marketing campaigns performance Develop a deep understanding of Power Dot in France, and create impactful and compelling digital copy and content (both in English and French) Develop and analyze digital channel performance metrics to drive future marketing decisions and optimize lead acquisition Oversee the creation and optimization of digital assets such as email and landing pages. Responsible for handling community management on digital marketing channels, and for optimizing media plans based on their effectiveness Business development* Create impactful content for Business Developers to use in pitches Plan, create and test email marketing campaigns for our partners and prospects Identify local marketing opportunities aligned with business priorities (major partnerships, seasonal events, etc) and deliver campaigns with those in mind Uncover growth and optimisation opportunities Create and identify support macros Track and analyze performance data adjusting strategy in real-time to optimize results Collaborate with product team on tracking, product features or internal APIs challenges The Candidate’s Profile
A highly proactive and independent entrepreneurial spirit, combined with an enormous capacity of problem-solving, decision making and project management skills Strong working capacity in a fast-paced and ambitious environment A naturally creative and strategic approach with the potential to come up with and complete forward-thinking ideas that link to brand and business priorities Strong communication skills and fluency in both oral and written French and English. Other languages are a plus 4 to 6 years of professional experience, in a marketing role at a Tech company, ideally B2B The Candidate shall have a pulse on trends and on how to connect with partners in a meaningful authentic way. An interest and enthusiasm for ​​electric mobility is a plus. We are looking for passionate and innovative people who want to build the next big mobility success story with us! Excited to join our rocket?
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Localisation

Zoom sur le métier de : Traffic Manager

Le Traffic Manager est chargé d’analyser et d’améliorer le trafic d’un site internet. Il travaille en collaboration avec les responsables du référencement et doit connaître tous les leviers utilisés en Web Marketing. A l’aide d’outils statistiques, il analyse les visites et le comportement des visiteurs afin d’augmenter le trafic et le taux de conversion. Son objectif final : améliorer la rentabilité des actions de publicité sur Internet, des opérations marketing et des campagnes publicitaires.

Découvrez la fiche métier Traffic Manager
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