E-Commerce Manager - Dries Van Noten
Location: Paris (or Antwerp)
ABOUT DRIES VAN NOTEN
After more than 30 years in the fashion industry, Dries Van Noten stands out as a cult, singular, and highly successful fashion house celebrated for its luxury ready-to-wear collections, and known for doing the unexpected while remaining true to its Flemish heritage. The brand is about to embark on an ambitious digital acceleration to further support the next chapters of its growth.
MISSION
We are looking for an E-Commerce Manager to lead the development, launch and run of the ecommerce website of Dries Van Noten (Fashion & Beauty). In this entrepreneurial position reporting to the Digital Director, you will play a key role in the digital acceleration of the brand by building and managing the cornerstone of its future digital ecosystem. Your first mission will be to develop a best-in-class ecommerce website that will fully express the rich brand DNA ensure its timely launch.
FUNCTIONS AND RESPONSIBILITIES:
New Ecommerce website
Refine the site strategy, the business case and the objectives for the website, understanding the brand strategic objectives and the competitive environment Be source of proposition to define a compelling shopping value proposition and a differentiating site experience that expresses the brand values Define the roadmap and requirements for the website, accounting the brand ambition and constraints Managing the product owner, define and manage the all the different workstreams of the project and coordinate the different internal and external stakeholders (Marketing, IT, agencies, Logistics, Finance, etc.) for the tech workstreams (UX/UI and development) as well as the non-tech workstreams (product assortment strategy, packaging, consumer service, etc.) Define with the agencies the sprints and lead their delivery, manage the backlog, and secure the delivery date of the project Monitor performance of the site, identify and prioritize optimization opportunities, and adapt the roadmap accordingly for the following releases
Business and merchandising
Define assortment strategy across categories Define content needs, coordinate content creation and manage publishing Monitor and report business performance and P/L, providing recommendation to optimize performance
SEO & Analytics
Coordinate internal and external stakeholders to ensure the implementation of SEO best-practices during the build phase and throughout the contribution (development of copies) Ensure implementations of tracking tools during the build phase to follow the performance of the website, define performance dashboard, follow performance post-launch and define action plan to boost performanceREQUIREMENTS
Experience
Minimum 6-7 years of experience in building from the ground up, running and managing the P/L of the ecommerce site of fashion brandsCompetencies
You work with a high degree of autonomy, are very rigorous, structured and dynamic You have exceptional project management skills, managing complexity and defining clear priorities with the ability to meet consistently deadlines and coordinate efficiently the multiple teams involved in the project You have a very collaborative personality and strong communication skills, fostering the engagement of the different stakeholders Pragmatic, resilient and flexible, you adapt easily to the different constraints of delivering a technical project in a complex global organization. You react with agility to identify the optimal solutions to each challenge You are passionate about the digital innovations and the evolution of the digital landscape as well as about the fashion and beauty industry. You are able to provide creative feedback on layout to meet the brand aesthetic standards as well as recommendations on cutting-edge functionalities to create a best-in-class shopper experience You think strategically but have a pragmatic and hands-on personality. You are eager to roll-up your sleeves to tackle the challenges at stake and deliver in a resource-constrained brand teamSpecific Knowledge
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