mediarithmics

À propos

mediarithmics is an end-to-end Data Marketing Platform (DMP, CrossDMP, DSP, marketing automation, DCO) operating in 16 European countries and the United States. The platform allows brands to easily launch personalized, cross-channel marketing campaigns in real time using programmatic technologies. mediarithmics also enables publishers & e-commerce sites to protect, structure and leverage the value of their Data, helping them to create new profitable business models. Our technology also powers new Data Alliances and it fully complies with the new European Data legislations, each member keeping full ownership of its data assets and measuring its Data contribution. For example, mediarithmics is the platform chosen by Gravity, the largest Data Alliance in Europe, consisting of 16 French Media / Telco Leaders (Prisma Media, Condé Nast, FNAC, DARTY, L'Équipe, Lagardère Active, Les Echos, Le Parisien, M6, SFR, SoLocal, ...). mediarithmics also works with market leaders such as BlaBlaCar, Coca-Cola European partners, Fnac Darty, ShowRoomPrivé, Prisma Media, Purch...