Marketing and Business Development Manager - France

Contenu de l'offre Marketing and Business Development Manager - France chez Tinder

Tinder brings people together. With tens of millions of users and a presence in every country on earth, our reach is expansive — and rapidly growing. France is one of our most interesting and fastest growing markets, where Tinder helped define how people meet in the modern world. We are looking for a Marketing and Business Development Manager to help us grow our business and elevate our brand perception in France. If you have marketing experience for a global brand, and a passion for new technology, we want to hear from you.

In this role you will:
Develop, implement and execute strategic marketing initiatives for Tinder in France in line with HQ brand and strategic guidelines Activate 360 degree marketing campaign to tie into Tinder’s brand narrative and positioning in the FR market. Analyse and optimise campaigns against brand and growth objectives Plan and execute innovative ideas (both traditional and guerilla marketing) to promote Tinder’s brand and achieve campaign metrics Own and lead local content strategy and media partnerships, influencer marketing and social media Manage agency relationship and align the overall communication strategy with key stakeholders in Europe and at Tinder HQ in Los Angeles, USA Operationally support local events and partnership executions, such as Tinder Live Sessions Set, communicate and maintain timelines, budget and priorities on every project Monitor market trends both within the dating category as well as outside to generate insights for the localization of Tinder brand narrative in France Report to the Country Manager in your market We're looking for:
Degree in Business or Marketing from a leading business school (HEC, ESSEC, ESCP, EM LYON, Audencia, etc.) 3+ years of experience in marketing for a leading consumer or luxury brand Passion for brand storytelling and content creation Good understanding of digital marketing — CPV, CPCV, CPR, LTV are familiar to you Strong mix of creative and analytical capabilities in combination with a hands-on and mental agility to get things done Proven track record of managing multiple, complex tasks simultaneously The ability to adequately prioritize to maximize business impact in a fast-paced environment Excellent soft skills and a team player attitude Willingness to thrive in an international environment, with multiple languages and time zones Someone outgoing and interested in fashion, music and sports A native French speaker with an excellent command of the English language At least one year experience abroad As part of our team, you’ll enjoy:
The hustle of a startup with the impact of a global business. Tremendous opportunity to solve some of the industry’s most exciting problems. Working with an extraordinary team of smart, creative, fun and highly motivated people. Competitive compensation Truly multicultural team across multiple time zones