Want to join a fast-moving company, work among convivial teams, and take part in the global growth strategy of one of the most prestigious and comprehensive portfolios in the wine & spirits industry? We are looking for a Global Creative Content Marketing Manager GH Mumm ! You will be based at The Island, our office in central Paris.
You will be the right hand to the Brand Director, and in charge of defining the role of Maison Mumm within the Champagne portfolio and spear-heading a value strategy for the brand.
You will design & lead Maison Mumm strategic communication platforms & assets across key consumer touchpoints, striving to elevate the brand’s perception.
You will work in close collaboration with Communication teams, Style team, Culture & Creative COE and drive Market Co’s to ensure consistency & creativity.
Your key missions:
You will lead the definition of Maison Mumm brand strategy and positioning and key supporting foundational assets based on brand DNA and consumer insights:
Assert Brand Purpose, vision and mission of Maison Mumm based on distinctive brand assets, heritage and business ambition to firmly establish the brand as a premium Champagne House
Articulate Brand Social Responsibility Strategy of Maison Mumm, flowing from the Brand Purpose and in coherence with the new portfolio strategy
Explore how our Brand Purpose can be brought to life through a refreshed brand communication platform relevant for our consumers
Be at the forefront of consumer trends and insights on champagne, lifestyle and luxury to feed into our strategy and assets
You will design Maison Mumm strategic communication architecture, strategy and campaign and its deployment into Markets.
You will lead strategic brand assets development ensuring consistency and creativity:
Bring Maison Mumm brand messaging and positioning to life though compelling campaigns & activation that meet global & local strategy
Produce best in class strategic brand assets such as OOH Key Visuals, TVC & digital content in collaboration with creative teams & key Markets, supporting the elevation of our Maison
Define strategy for sponsorship and collaborations to drive limited editions and in market activations
Lead the development of Maison Mumm brand world with the creative team to further elevate our Maison
You will supervise & collaborate with Drive Markets & Brand Homesteam to ensure consistency and creativity in assets
If you recognize yourself in the description below, don’t wait to apply!
You have minimum 10 years of experience working on brand management and/or communication.
You have experience working in an international environment, managing complex projects with multiple stakeholders.
You have experience in developing brand strategy and campaigns, working hand in hands with external partners
You have strong strategic-thinking, leadership and communication skills to run projects from its origination to delivery, embarking stakeholders around them
You speak English and French fluently
Wait, there’s more…
We offer you an outstanding and collaborative workplace that embodies our sharing & conviviality culture, the possibility to work from home (2 days a week), a very complete mutual insurance, an attractive compensation including profit-sharing, the possibility to train daily, employee events…
Pernod Ricard values diversity and solidarity within its organization and in its relations with stakeholders. Our recruitment methods focus on skills, and we welcome all types of talents.
Job Posting End Date:
Target Hire Date:
2024-02-05Target End Date:
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