Senior Content Marketing Manager H/F

Contenu de l'offre Senior Content Marketing Manager H/F chez PlayPlay

PlayPlay recherche …
Who are they?

PlayPlay is the online video creation solution that allows Marketing, Communication and HR teams to turn any message into an engaging video in minutes.

Since 2017, PlayPlay has been growing exponentially :
- 1, 500 customers (including two-thirds of the CAC40) in 15 countries.
- 200+ employees in Paris, New York and Berlin.
- 65 M$ raised (series A and B).
- Member of the French Tech 120 and recently ranked #26 in the Top100 rising B2B Scale-up in Europe by Sifted !.

PlayPlay is the company for you if you want to :
- Join a hyper-growth scale-up that allows you to invest in multiple projects and benefit from rapid evolution opportunities.
- Work on a product loved by our customers (65+ NPS) and in constant improvement.
- Learn from great colleagues in a positive work environment that thrives on ambition, drive, humility, transparency, and teamwork (our 4.8/5 rating on Glassdoor is proof of that !).
- Enjoy activities organized by the Happiness team (Music Quizzes, concerts, seminars, etc.).
- Work a hybrid model with three days working from home per week and four weeks of full-remote per year (overseas is allowed in any country with a time difference of 3 hours or less).

We are backed by investors such as Insight Partners (HubSpot, Twitter), Balderton (Revolut, Aircall) and Point9 (Loom, Zendesk) who are helping us become the global leader in video creation. And to achieve this, we are looking for the best talent in the market !

Read more about The 100 good reasons to join PlayPlay :
- In French https://bit.ly/3OsuHdX.
- In English https://bit.ly/3O88yBO.
- Or in German https://bit.ly/3Qqt0Q5.

Job description

PlayPlay is looking for a Sr. Content Marketing Manager to join our growing Marketing team in Europe. Someone who is passionate about creating content that educates, celebrates and inspires our prospects and customers in their search for a solution to better reach their audiences.

As a Senior Content Marketing Manager, you will help implement our global content strategy and lead projects to ensure strong discoverability and recognition as experts in the video market. You will report directly to our Content & Comms Lead and collaborate strongly with our Marketing teams in France, Germany and the US.

This position can BE based in Paris HQ or fully remote in the UK/Ireland or Germany.

Are you looking for a company where you could execute bold content ideas? You love video and are looking for an exciting new professional challenge in a fast growing company? You enjoy sharing your expertise with the market and want to BE identified as a thought leader in content, comms & marketing? Then you are in the right place : contact us !

MISSIONS
- Create and deploy multi-channel content marketing strategies (Includes : production of video/webinars, ungated content, web-copy, campaign elements, co-marketing, blog posts, event content, etc).
- Produce world class content for demand generation - acquisition and conversion - like SEO oriented blog posts, guides, co-marketing campaigns, webinars or reports.
- BE comfortable acting as a speaker for PlayPlay (hosting webinars, talking-head interviews, tutorial style videos...).
- Partner with regional marketers to ensure content is the right fit for different regions; adapting where needed.
- Collaborate closely with product marketing, and growth teams to implement new assets into the buyer journey.
- Manage expectation of stakeholders through organized, transparent and proactive editorial calendar and reports.
- Coach and mentor junior members on the content team, create a stimulating environment to help them thrive and grow.

SKILLS
- Strong copywriting and verbal communication skills.
- Strong understanding of social media ecosystem and trends.
- Strong organizational skills and ability to drive projects from origination to completion.
- Experience in creating all kinds of content : videos, infographics, ebooks, articles.
- Experience with planning and hosting webinars.
- Experience in community building and co-marketing partnerships.
- Experience with a blog CMS (eg. Wordpress) or a marketing automation tool (ideally Hubspot).
- Basic knowledge of on-page SEO.

ABOUT YOU
- You have experience working in a similar job in the startup scene, ideally for a high growth SaaS.
- You don't mind going the extra mile if needed.
- You are a natural storyteller who loves writing and knows how to make basic copy sound appealing.
- You are a native English speaker.
- You have a deep interest in the video, content & comms industry and its evolution.
- You take ownership of tasks.
- You always try to GO for the best quality possible.
- You suggest improvements when you see an opportunity.
- You are a creative person and you will BE able to find bold content ideas continuously.
- Although you can work independently and efficiently, you like to work in a dynamic team environment.
- You are proficient at reviewing and edit work produced by others but you also know how to produce content by yourself when needed.

WHAT DO WE OFFER
- An opportunity to join a fast-growing scale-up with a fair amount of responsibilities and challenge.
- A unique customer-centric working environment : at PlayPlay we have created a unique culture around our users (we've talked about our customer centricity culture at a conference, slide deck is available upon request when you come for an interview).
- The ability to work on a truly innovative product, that evolves with our market's needs.
- The ability to work and grow among a team of fun, kind and passionate people.
- The opportunity to work at our Paris HQ or fully remote in the UK/Ireland.