Responsibilities
Drive results & excellence in execution Support delivery of Country, year on year growth NSV and NSV/case by inputting to the Cluster Integrated ActivityPlan (IAP) development Responsible for the overall execution of the local IAP Apply channel strategies to your country that optimize channel mix and through the IAP process are converted into winning value propositions that unlock customer support Ensure that the IAP process reflects your country requirements to win in the market place. Customize Cluster IAP as necessary for country Sales Teams, work with IPD team to support creation of customer specific plans. Build the capability to effectively commercialize and win customer support for our innovation initiatives Develop talent and capability Together with Commercial Development, own and embed the CPA capabilities to build the organization’s capacity to deliver year on year value growth Build a learning organization by creating a “share, steal and reapply” culture that systematically builds a database of CPA best practices Provide Category teams with the CPA expertise and advice to enable an effective commercialization of category strategies and initiatives Work with the Commercial and Customer/Consumer Marketing teams to build capabilities and sustained ways of working Create a winning team Build a sense of community across the Global, Cluster and Country Customer Marketing teams Set an inspiring vision and align the team behind challenging targets while creating a passion for winning Create a culture of excellence in execution that recognizes and rewards high performance Ensure all employees have a knowledge of Bacardi company history and cultureSkills and Experience
To be successful in this role you will have/be: Experience in Customer and Consumer Marketing (e.g. Brand Marketing or Trade Marketing, Shopper Marketing,Category Management Sales and Channel Strategy) Experience in roles related to understanding consumer, customer and channel dynamics Commercial skills Proficiency in French and English The following experiences are preferred: Customer/Consumer Marketing experience Experience within one or more companies that have an established reputation for category management excellence Experience in the Spirits and/or overall beverage Industry is a distinct advantage Sales experience is an advantageOur culture
We share the passion and entrepreneurial flair of our founder and are guided by our three culture pillars - Fearless, Family and Founders, they inspire our Primos to be the best they can be and drive us forward in all we do. But what does this mean?
Being Fearless; means adopting an agile mindset, being comfortable trying new things and taking risks. We are empowered to question, challenge and innovate. Family; We treat each other, and our communities, like Family. Always. Founders; The spirit of entrepreneurship is at the heart of everything we do. We see the business as if it’s our own. We do the right thing for the business and we all take accountability for our work.When you join Bacardi, you become part of our family and gain more than just a job.
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