Marketing Manager (6 month)

Contenu de l'offre Marketing Manager (6 month) chez Bose

At Bose, we live and breathe our brand promise to help customers reach their full potential - to feel more, do more and be more. We create technology-driven products that our customers truly love and that fit seamlessly into their lives. We are looking for a marketing leader to be part of a high-performing team, responsible for accelerating growth with a key reseller partner.

Your Role

As the Marketing Manager of a Reseller Customer Team and National Accounts (Benelux, France and Italy), you will be responsible for the marketing direction to drive sell-through. You will own the marketing multi-year joint business planning with senior level marketers and merchants, identifying mutual business drivers to optimize omni-channel and innovation strategies in line with long-term Bose goals and priorities. You will be responsible for digital strategies across the breadth of marketing channels to achieve business sales targets. Operating at a marketing leadership level within the team, you will also ensure shopper focus and insights are built into commercial plans and processes. Working collaboratively with your customer team colleagues across operations, account management and supply chain, you will drive co-ordinated plans and achieve a shared set of KPIs. You will report into the Manager Trade Marketing EMEA.

Your Key Responsibilities

Manage and execute marketing initiatives with reseller Understand reseller marketing strategies to find mutually beneficial opportunities Work with internal teams to align reseller strategies with Bose strategic imperatives. Identify business drivers that lead to omni-channel and innovation strategies Define digital strategies that achieves sell-thru targets Recommend business and shopper insights as part of commercial plans and processes Recommend and owns marketing investment plan to achieve business goals Achieve marketing KPIs that contribute to business targets Report on marketing plan effectiveness and provide recommendations Guide the team based in France, Benelux and Italy

Your Core Competencies

The candidate will be an experienced marketing leader with proven commercial acumen:

Adept at negotiating and exercising influence at multiple levels A strong analytical orientation supported by data and insights Ability to transfer shopper understanding into effective business plans that deliver results. Bottom-line, results-orientated business person In-depth understanding of digital marketing, omnichannel landscape and best practices Strong communication skills, highly collaborative and successful relationship-builder Comfortable in a matrix and fast-paced agile environment

You Qualifications

8+ years successful digital marketing experience 8+ commercial experience with a proven track record of delivering results 10-20% domestic travel BA required (Business, marketing)