Brand Manager - Evian Volvic Alpro International (Central Team)

Contenu de l'offre Brand Manager - Evian Volvic Alpro International (Central Team) chez Danone

Brand Manager - Evian Volvic Alpro International (Central Team)

We bring premium water from France to the four corners of the world with our iconic global brands EVIAN, VOLVIC & ALPRO.

We operate on a unique business model: partnership with local distributors. We work with more than 150 distributors, operating in more than 95 countries. But we have to let you in on a little secret -- the team behind it is no more than 100pax, with employees strategically based around the world. In fact, we are probably one of the most culturally diverse Business Unit in Danone with 22 different nationalities located in over 15 locations.

When you join us, you will be amongst like-minded individuals -- high-performing, autonomous & ambitious with a global mindset. Every individual makes a direct impact to our business results. We are a lean, mean, fighting machine, with a heavy-weight backing us from our corner -- Groupe Danone. We pick our fights carefully, always with an eye on the prize. Our consumers demand more than just water, and we fully intend to deliver on that.

We are all thirsty to prove that we are more than the sum of our parts. We are Evian Volvic Alpro International (EVAI).

RESPONSIBILITIES

As EVAI Brand Manager, you will be a key contributor of Evian & Volvic growth and expansion worldwide, being responsible of developing communication and activation tools & assets, (digital, PR, equity assets), and drive transversal projects across EVI zones.

The main responsibilities of the Brand manager include amongst other things the following:

1)Project management:

Bring to life new brand identity comm platform 2024
Drive new packaging roll out for Waters
Leading Glass LEP 2023 local activation
Collaboration projects lead

2)Lead on Volvic brand across EVAI (implementation of 360 activation in the zones)

3)Always-on content / digital/ PR lead

4)Data expert on Waters – consolidating existing data from zones, additional analysis on Global Data, Nielsen, Social Listening

5)Animate EVAI local marketing team community and on other transversal topics such as sustainability, supporting EVAI countries in the implementation of sustainability local initiatives & partnerships

Internal contacts:

EVAI Mkg, finance central team, Ecomm central team
Local Mktg, Sales Team, supply and Finance /Business Controlling of 5 zones
Evian, Volvic global teams
Global Sustainability manager
Central innovation manager

PROFESSIONAL EXPERIENCE

Would typically have around 4+ years of relevant experience in Marketing with strong cross-functional project management skills

Relevant experience in international environment is recommended; efficient stakeholders management and cross-functional work

Preferred experience in big FMCG companies in brand marketing department

Experience in simultaneous leading of multiple parallel projects.

Abilities & Skills:

EVI-ERS PERSONAL PROFILE:

No matter what job title or job level you are as part of EVI team we would expect you to share our leadership mindset.
We are ambitious, we are hungry, we are restless. Courageous enough to trust our intuition and take decisions, bear responsibility and make impossible possible – it’s all about us, we never keep calm.
EVI-ers are flexible – things often go not as planned, some things we can adjust or adapt to but not our ambition! Flexibility for us means finding new ways how to make things happen changing plans but keeping an eye on the target.
Resilience defines us a lot in our business – resilience in influencing stakeholders, looking for tailor-made solutions and resilience to start over when we fail.
We are change agents, we drive transformation – is it in the way we do business, activate our brands or communicate with consumers. We are at ease with change and despite all the inconvenience change might bring we are enthusiastic about it as our key growth driver. Yet we don’t change for the sake of change – we keep what works well and choose our battles.
We are looking for confident, autonomous, resilient, professional equity lead, with experience in project management. Expert with capability to drive meetings & projects, animate teams, with good soft skills to drive counterparts and third parties.
EVI-ers are great team players even though sometimes they don’t have a team close to them. Connecting with people from different cultures, functions, and time zones is our key skill – we live collective intelligence.

Education: University Degree

Foreign Language: Fluent English is a must, and French will be a plus

At Danone, we guarantee that you can simply be yourself. We believe that it's up to you to define the way you work, to develop yourself, to progress. 

With us, you'll work in an exciting, complex and challenging environment. This is how you will create new opportunities! 

Join our movement for a more sustainable world. One Planet One Health BY YOU