Marketing Manager

Contenu de l'offre Marketing Manager chez Estimancy

Estimancy offers an enterprise software solution that helps executives manage IT projects costing process.
Using Artificial Intelligence based technology, Estimancy helps automate estimation process, and ADM performance measurement.
Estimancy is looking for a Marketing Manager responsible for building the department from the ground up.
The Marketing Manager must be comfortable with managing multiple aspects of Marketing. You will be responsible for the management of content, SEO, SEM, social, and channel marketing. This person must be analytical and a business-savvy number cruncher who can independently manage multiple advertising campaigns as well as coordinate creative development and program execution.
Responsibilities
Drive day-to-day marketing activities as defined by our global strategy Develop user acquisition strategies and manage marketing budget. Maintain events and social media calendar as well as responsibility for budgets, project planning and schedules. Establish branding and increase social media presence Work on events, trade shows and identify the best marketing channels to reach potential users. Identify new marketing channels and manage relationships with external partners Write thought provoking articles/ whitepapers/blogs etc. as part of outreach efforts. Own end-to-end execution of marketing campaigns and initiatives, including content marketing, email marketing, customer case studies, blog content, event marketing, creative direction and execution, and creation of sales enablement collateral Experience and Skills
MBA’s degree in marketing, communications, business, or related field from four-year college/university, or equivalent experience. 3+ years of product marketing experience in a SaaS or enterprise software company Demonstrated track record of executing successful product marketing plans and materials Self-motivated and deliverables-oriented with proven ability to manage multiple projects, set priorities, and meet deadlines Excellent communication and writing skills to interact with sales, marketing, engineering, cross-functional teams and third parties Analytically driven measuring to success Outstanding writing & verbal communication skills Experience with PR, SEO, SEM, Email Marketing, Marketing Automation and Google Analytics experience is a plus Must excel in a small team environment and work well cross-functionally Office based in the Paris-Saclay Area with 10% travel To speak another foreign language (french, italian, spanish, german, …) is a plus.