International Marketing Manager (M/F)

Contenu de l'offre International Marketing Manager (M/F) chez La Francaise Group

Mission

About La Française :

With 540 employees in France and abroad, La Française manages over 50 billion in assets. Organized around the two pillars of "financial assets" and "real estate assets", La Française deploys a multi-boutique model for institutional and wealth management clients in France and abroad through its offices in Paris, Frankfurt, Geneva, Hamburg, Hong Kong, London, Luxembourg, Madrid, Milan and Seoul.

The La Française Group has a strong shareholder base as a subsidiary of the Caisse Régionale du Crédit Mutuel Nord Europe (CMNE), which is now part of Crédit Mutuel Alliance Fédérale. This merger between CMNE and CMAF will strengthen existing synergies for clients and should open up new development opportunities for La Française.

The International Marketing Team’s main mission is to contribute to the international commercial development, by conceiving and deploying high quality tools and services, valorizing Securities, Real Estate and ESG/Impact expertise of our multi-boutique model.

The International Marketing Manager will coordinate projects to support the commercial actions (outside French market) working with all business lines (International Sales Team, Investment Team, Compliance,…) thanks to creativity, financial expertise, and commercial sense.

Creation of marketing materials

· Creation, improvement et regular updates of marketing supports for International Sales Team (presentation, teaser, key selling points, white papers, …) on securities and real estate products and expertise at Group level for B2B/B2B2C clients.

· Creation of specific presentations (content and format) for events / client meetings / conference calls for International Sales Team on securities and real estate products and expertise at Group level for B2B/B2B2C clients taking into account the client’s profile and level of product understanding.

· Writing and distribution of market publications.

Creation of digital content

· Creation of marketing campaign trough HubSpot.

· Creation of content for digital use (video, etc) to promote products related communication.

· Creation of product related communication to social media.

· Creation and editing of product related content (editorial content / advertorial) for International Media (online and offline) and International online platforms.

Profil

Qualification requirements

· Business School or university degree (financial specialization)

· First experience in asset management / financial industry ideally on equivalent position

· Good knowledge of financial / real estate products

· Spoken and written skills in English; French mandatory. Another European language (German, Spanish, Italian) is a plus.

· Excellent knowledge of Microsoft Office (including PowerPoint and Excel), Canva and HubSpot

· Excellent organization and time management skills, attention to detail, rigor, curiosity and team spirit

· Ability to look beyond the tasks assigned, take ownership of projects and make suggestions on how to improve the marketing role

Location : PARIS, 128 Boulevard Raspail, 75006

CDD from January 2024 to September 2024 (9 months)

La Française is committed to equal opportunity recruitment and diversity.