Are you an experienced marketing professional with a passion for driving growth and innovation? We have a fantastic opportunity for a Global Marketing Manager to join our dynamic team. As part of Symrise Pet Food's strategic focus on Palatability, you will play a crucial role in shaping our product portfolio, leading the innovation process, and driving market share in the exciting Pet Food sector.
Responsibilities:
Strategic Product Portfolio Management: Structure and optimize our product portfolio for an efficient go-to-market process. Build and manage our marketing policies to enhance brand positioning.
Innovation Leadership: Collaborate with the R&D team to launch new value-generating solutions that exceed customer expectations. Drive continuous innovation to keep our company at the forefront of the industry.
Market Intelligence and Customer Analysis: Develop a deep understanding of the "Palatability" and "Pet Food" markets through market intelligence and customer needs analysis. Utilize this knowledge to improve competitor analysis and enhance our information collection.
Regional Sales and Market Growth: Propose action plans to regional teams to increase sales and market share. Develop strategies and tools to boost business growth and customer loyalty.
Marketing Plan Development: Create annual marketing plans at global and regional levels, incorporating input from different regions and ensuring effective implementation of action plans.
Project Management: Actively participate in marketing-related company projects. Initiate and lead projects to drive marketing excellence and ensure effective coordination of cross-functional teams.
Business Development: Collaborate with global and regional sales teams to develop sales strategies and maximize economic contribution. Provide training on product utilization and promotion to sales teams.
Team Management: Coordinate with regional marketing services to address local needs and support the implementation of action plans. Provide functional oversight to global product managers and competitive intelligence managers.
Join our team and be part of a company committed to delivering exceptional products and experiences in the Pet Food industry. If you possess the skills and experience required to excel in this role, we invite you to apply now and embark on an exciting journey with us!
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