Data Analyst

Contenu de l'offre Data Analyst chez Global Blue

Data Analyst

Missions:

Extract data,  prepare reports and co-build analysis on Global Blue clients’ Tax free Shopping data with the Customer Value Creation team, with multi-dimensional angles (per  nationality, shoppers’ profiles, ages, spending habits, category of products…), to advise clients on their retail strategy related to store location/retail expansion, assortment mix and product expansion, performance versus benchmark…
Develop dashboards on Microstrategy (Dossier tool) and Tableau, to implement an easy access to data to the Customer Value Creation team for more recurring needs
Support the Marketing team to identify key market trends and insights, that will be displayed in thematic white papers and infographics’ to generate interest and leads with Global Blue main buyers persona. It could be related to a wide range of topics like travel trends, store location choices, Tax Free Shopper persona behaviors, drive-to-store performances, industry survey results….
Support Customer Value Creation and Marketing teams in visualizing and analyzing surveys results, that could be run to our international shoppers database (1.6M) or to our retailers database (180K qualified contacts)
Gather iterative feedbacks for continuous reports and dashboards improvement
Be a sparring partner for the team, to identify key relevant trends that could be leveraged in actionable insights for our clients, suggest deep-dive and statistical methods to enrich our analysis

Summary

Location: France - Paris; Italy - Gallarate

Type: Full time