Founded in 1906 as a manufacturer of writing instruments, MONTBLANC today creates exclusive products including watches, jewelry, writing instruments and leather goods which reflect our high demands with respect to culture, quality, design, tradition and craftsmanship. With more than 25 subsidiaries and 600 boutiques MONTBLANC is present all over the world.
The Role
The E-commerce Manager will be responsible for increasing customer conversions and developing the Maison’s digital proposition for the MENA markets. Reporting directly to the Marketing Director, the E-Commerce Manager will effectively be taking ownership of trading the website, from devising the overall commercial strategy with the internal teams to monitoring daily activities.
Key responsibilities include:
Manage the E-commerce website and work closely with internal teams across Marketing, Merchandising and Customer Service to ensure that it aligns with the latest product launches and increase sales Manage and Coordinate Client Relations Center (CRC) with external local provider Manage online product assortment planning and campaign calendar and develop and grow best in class customer experience Manage the Montblanc e-commerce P&L and CRC sales Targets, KPIs Drive online sales growth through maximising traffic, conversions and ROI via activations and promotions Website content management Use site analytics, monthly / weekly sales performance reports (including KPIs such as traffic, conversion rate, average basket, return rate…) to improve performance and drive all online activity decision-making for the website and improve site optimization Lead all website merchandising and Conversion Rate Optimisation (CRO) to maximise online profitability Manage online visual merchandising, and optimise customer journey Localise, manage & enhance content & home/landing pages liaising with the Online Flagship, Marketing teams (HQ and local markets) Coordinate UX developments with HQ Monitor competitor activity, identifying trading opportunities where a market can maximise on sales Manage External partners’ operations: orders, merchandising, reporting Champion digital transformation via omni-channel activations and operations Weekly reporting on all activities to wider business, liaising with the BI team
The Person:
To be successful in your application, you will be a versatile professional with a clear understanding of E-Commerce (trading, merchandising, UX, CRO, SEO, SEA)
You should possess advanced experience in using, Google Analytics and Microsoft Excel and possess Salesforce Cloud knowledge
With an analytical mind, you will be able to increase E-Commerce sales by proposing a strong strategy.
The role will suit someone used to work within small Ecommerce teams, who will roll their sleeves up and deliver results.
The role requires someone who is customer centric, understanding what will create a great digital experience and keeping the eCommerce site fresh and relevant across Desktop, Mobile and Tablet.
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