Rider Marketing Manager

Contenu de l'offre Rider Marketing Manager chez Deliveroo (France)

Paris (75)

Department Intro
Operations teams are the foundation of our business.
Through localising our international strategy and product, they source and manage an increasing fleet of delivery partners and ensure the efficient and rapid delivery of all of our orders from our vast network of restaurant partners, to our increasing pool of hungry customers.
We are looking for talented individuals to add value to our team in this exciting opportunity to be part of an exciting startup, where they will make a difference.

Key Tasks / Responsibilities

Defining our rider value proposition and then ensuring we are delivering against this Tailor strategies to each marketing channel – determine where offline initiatives and campaigns can complement performance marketing Project lead - you will manage projects from planning to execution and collaborate in a wide range of other ad-hoc tasks! Understanding who our riders are and what they care about Understand the rider behaviours that drive efficiency in our fleet and overall delivery performance Defining and executing our rider marketing strategy including CRM Defining our rider engagement and content strategy including managing the channels through which we communicate to riders Analyse results – to ensure we achieve acquisition targets, you’ll need to carefully analyse performance across channels, determine what is working and why, and advise alternative strategies where it’s not Make decisions – you will be the point person for determining digital spend and channels for each initiative, working closely with central performance team to execute

Profil recherché

Team Development: we are looking for a strong leader who can set direction and help prioritise work in a fast moving and ambiguous environment. You will be able to manage and mentor your team and invest heavily in their development and progression Be self-motivated and able to drive project progress with minimal guidance Cross-Functional Stakeholder Management: You will need excellent collaboration and communication skills - building deep, trust based relationships with local markets and global teams across several functions. Project management: You will need to coordinate and lead projects cross-functionally and have the ability to manage multiple projects simultaneously Ability to deep-dive to drive insights: Experience with quantitative data analysis and identifying actionable insights Master Degree in economics, marketing, or similar At least 2 years of experience in Marketing, Growth Hacker, Digital, Project Management Have a very strong analytical mind-set, be a critical thinker and have great attention to detail Ideally experience in a growing startup, digital company or similar.

Life at Deliveroo
We are a growing team, with very large impact, seeking to answer some of the most interesting questions out there. We move fast, we’re always looking for new ideas and we’re very transparent about the decisions we make and why we make them. No solution is owned by a particular team, which means the scope for growth and personal impact is enormous.

Benefits and Diversity
We believe a great workplace is one that represents the world we live in and how beautifully diverse it can be. That means we have no judgement when it comes to any one of the things that make you who you are - your gender, race, sexuality, religion or a secret aversion to coriander. All you need is a passion for (most) food and a desire to be part of one of the fastest growing start-up’s around.