chef de projet marketing international (H/F)

Contenu de l'offre chef de projet marketing international (H/F) chez Groupe Actual

L'entreprise
The agency ACTUAL ANNECY, a reference player on the labor market with its innovative solutions for employment and skills research for one of its customers, specialized in the medical device, a international marketing project manager (H / F) for a CDI.

Le poste

essential responsibilities:
strategy development and alignment (20%) : develop annual international brand objectives, increase the overall value the society with distributors and subsidiaries, steward consumer and market insights to enhance overall marketing effectiveness and brand positioning. marketing planning and execution (40%): situation and opportunity assessments, identify key opportunities for international businnes, develop annual marketing plans and programs for the brands, support the new product development (innovation) process for assigned brands... creative and marketing capability development: develop creative briefs addressing customer and consumer needs and oversee creation, develop new packaging and graphic designgraphic design business analysis and reporting: analyze and create reports on marketing programs and market performance, lead, review and evaluate market research ti define futur opportunities, monitor and analyze market and competition Le profil recherché
bachelor's degree in marketing, business ou related discipline; MBA is a plus. 3 years of brand and field marketing management experience including direct exposure to product innovation, creative development and digital international experience required. fluency in english required. fluency in a third language is a plus. strong working knowledge and skillset on developing and executing marketing plans including product development, traditional creative and digital/social media. organizational skills with ability to effectively manage multiple priorities in a rapidly changing environnement. ability to travel overnight internationally, uo to 30-45% of the time.